In Response To: Programming 101: Logos’ Effects On Skateboarders

Brand “programming” is a real thing, both inside and out of the skate world – that pair of running Nikes that your mom bought just may be a result of “brand programming.” I prefer to see “brand programming” more so just a deep familiarity with said brand. While many reasons as to why we pick a certain brand … More In Response To: Programming 101: Logos’ Effects On Skateboarders